How to get more Instagram followers

You have every reason to want to build up your Instagram following. Increasing your Instagram follower count will help in many ways from greater brand recognition to more sales opportunities. Getting more people to pay attention to what you’re doing isn’t impossible but it will take some time so be patient. Here are several ways to get more Instagram followers for free:

Optimize your Instagram bio

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Before doing anything with your Instagram bio, make sure that you have an Instagram Business profile. It’ll give you more features to work with including better stats. Once you’ve converted to a business profile, start optimizing your Instagram bio.

Be sure to have a clear profile picture whether it’s a headshot if you’re an influencer or a logo to represent your company. After you’ve uploaded a great profile pic, include a concise summary of what you’re about and a link to your website. Your summary in your Instagram bio needs to communicate how you best serve your target audience. It’s in your best interest to show off your personality as well.

You can also add a couple of key hashtags to your Instagram bio to give yourself more chances to be discovered. People shouldn’t have to think about what your Instagram account is about if you’ve optimized your Instagram bio.

Post different content from your Facebook posts

While it may be easy, do not repost your Instagram posts to your Facebook business page whenever possible. Give your customers and clients a reason to follow you on both platforms by creating a different experience for each social platform. Focus on quality photos and videos for Instagram since Instagram is designed for people who consume information visually. If you don’t have the skillset to produce high-end photos and video but have the resources, outsource your Instagram content needs within a reasonable budget. It’s a worthwhile investment that will pay off in a growing following.

Use hashtags

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Did you know you can use up to 30 hashtags on an Instagram post? Instagram allows the use of many hashtags which will give you more chances to be discovered. No, you don’t have to use 30 hashtags in every post but you should at least use several hashtags that are relevant to the industry you are in. Here are a few examples of hashtags if you are marketing a shopping mall:

  • #shopping

  • #fashion

  • #mensfashion

  • #womensfashion

  • #holidayshopping

  • #christmasgifts

Don’t forget to use hashtags for the city you’re in along with surrounding areas if you’re a location-based business. This will help you get more people in the door who live close by.

Reply to all comments and direct messages

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As Instagram’s algorithm continues to change, the importance of comments and direct messages continues to increase. Stay on top of all comments and direct messages you receive. It’ll help you maintain a positive online reputation and build a loyal following. Responding to everything you receive shows that you care and are paying attention to your community.

Post consistently to your feed and Instagram Stories

You can’t succeed on Instagram if you don’t post consistently. Figure out a sustainable schedule and stick to it with the help of scheduling software like Later.com or Facebook Creator Studio. If you can post twice a day then post twice a day. If you can only have enough content to post every other day then do that. The main thing is that you provide a consistent source of value for members of the Instagram community.

How have you been building your brand on Instagram? Do you have any questions about Instagram marketing? Comment below of email Josh at josh@jamiascreative.com!

31 blog post ideas you can use to market your life coaching business

So you want to help other people get more out of life? How do you let people know that you’re there to help them accomplish their goals and change their lives for the better? You can build up your clientele with consistent marketing by providing value in the form of blog posts, videos, and infographics. Below are 31 content marketing ideas you can use to build up your life coaching business. Feel free to tailor it specifically to the services you provide!

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  1. 4 simple ways you can improve your physical health

  2. How to recognize positive people in your life

  3. Here are several ways you can increase your financial intelligence

  4. Getting more sleep will allow you to accomplish these goals

  5. How to balance family, work, and everything else

  6. This is what happened to Sally after coaching her for six months

  7. Here are 4 books that will get you out of bed every morning

  8. Every successful business owner follows these simple habits

  9. How to recognize the right mentor for you

  10. These tips will help you be more productive

  11. How to get more out of your mornings

  12. You need a vision board. Here’s why.

  13. Which life goals should you pursue?

  14. 5 ways to grow your business

  15. Why NBA champions still listen to their coaches after winning it all

  16. What to expect in your first life coaching session

  17. How to manage your life after your spouse dies

  18. Use these tips to communicate more effectively at home

  19. What are limiting beliefs and how can I get past them?

  20. This is how to create a vision for success

  21. Here’s what all top business owners do every morning

  22. How to have thriving relationships with family and friends

  23. 5 benefits of taking time for yourself and how to take a break

  24. How to find the right life coach for you

  25. What top athletes and business people have in common

  26. 3 ways to get that raise you’ve been wanting

  27. Signs that you are in a toxic relationship

  28. Use these tips to increase your self confidence

  29. How to get more out of life

  30. Don’t get stuck in awkward conversations by doing these 4 things

  31. Why self-development is a worthwhile investment

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As you can see, these content ideas are pretty straightforward. There’s a good chance you’ve already covered similar topics with clients if you’re an active life coach. Sharing your knowledge through content marketing will help potential clients better understand your thought process and philosophy. You give others a chance to learn more about you and what you have to offer.

Generating valuable content is a worthwhile investment in the future of your business. It improves your SEO and helps you build a real brand. Do you have any specific questions about how to generate valuable content for your business? Email Josh at josh@jamiascreative.com with any content marketing questions you may have!

Social media trends you need to be aware of for 2020

2019 has been quite the year for social media practitioners thanks to the algorithm changes on apps like Instagram and the growth in user base for apps like TikTok. It can feel overwhelming to try to keep up with all of the changes in social media. Despite this feeling, you can still increase sales and build your brand on social media by staying on top of the latest trends. We’ve compiled a handful of social media trends you need to be aware of for 2020. Sure, this isn’t the full list but don’t worry about it. Focus on the social media marketing trends in this blog post:

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Rise in new social platforms

It can be easy to forget that Facebook was once a new social platform. Not everyone knew about Instagram when it first came out. As the user base of different social media platforms continues to grow, don’t be afraid to test out new social networks your target audience uses or may use. Doing your research will help you be ready for new growth opportunities. Some of these apps you may not have heard of yet include Telegram and Meet Up.

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Messaging has never been more important

As apps like Facebook try to demonstrate a value for privacy, the value of messaging apps like Facebook Messenger and Instagram’s Threads will grow in popularity. It’s important that you respond to all messages you receive. Staying on top of all messages you receive will help you increase brand loyalty and improve your brand’s reputation.

Consistency still matters

A new year doesn’t mean the value of or need for consistent posting is put to an end. Whether you’re posting every day, twice a day, or three times a week, stick to your schedule. You can’t expect any organic reach or organic engagement if you don’t post to your social accounts. Quality content will give you the opportunity to earn the trust of new followers and customers. Always focus on providing value to give people a reason to keep coming back to your profiles whether it’s on Instagram or Twitter.

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Social commerce will be a normal thing

The use of social media networks sell products and services only continues to grow. Social commerce is effective 58% of people say social media influences their purchasing decisions. There are several things you can do to increase your sales through social media marketing. One way to increase your social commerce opportunities is to optimize all of your content for mobile. This is because 45% of in-store consumers rely on mobile social platforms to inform them about purchasing decisions. Another way you can succeed with social commerce is respond to all reviews. Staying on top reviews will help you maintain a positive reputation.

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Do you have any questions about how these social media trends affect your business? Email Josh at josh@jamiascreative.com!