8 Instagram statistics you can't afford to ignore

Instagram continues to be a formidable tool for social media marketers despite its decline in organic engagement. This popular social media app can help businesses visually show what they have to offer potential customers and clients through photos and videos. Here are eight Instagram statistics you can’t afford to ignore from Hootsuite:

1. 500 million people use Instagram Stories every day

2. 1 billion people use Instagram every month

3. 63% of Instagram users log in at least once per day

4. 200 million Instagram users visit at least one business profile daily

5. The potential advertising reach for Instagram is 849.3 million users

6. Brands post an average of 2.5 Stories per week

7. 37% of American adults use Instagram with users ages 18-29 making up 67% of that group

8. 11% of American social media users shop on Instagram

The more you know, the more effective you can be on Instagram. Remember that consistency is key with getting most out of your Instagram marketing efforts. Posting quality content on a consistent basis will increase your chances of success with Instagram marketing.

For any questions you have about Instagram marketing, email Josh at josh@jamiascreative.com!

How to fail at social media marketing

When people fail at social media marketing, it’s typically because they’re doing one or more of things mentioned below. Social media marketing works but it does require patience, consistency, and an understanding of how to be social. Here’s how to fail at social media marketing:

1. Don’t fill out your About section/profile: You’re missing out on sales opportunities when you don’t complete your About section. Be sure to do everything from adding your phone number, website, to even writing out a clear description that helps convey what you do.

2. Don’t respond to comments and direct messages: You don’t ever want to leave people hanging when they’ve taken the time and effort to reach to you. Whether someone has commented on a post or asked you a question via direct messenger, always respond. Being social on social media increases brand loyalty. It may not seem like much but your followers will love you even more when you show that you care.

3. Post content that has nothing to do with your brand: Always stay true to your brand! We can’t stress this enough. If you’re focused on helping business owners save money on taxes, don’t post a cat meme that talks about tacos. Stick to sharing content that helps people solve problems that you’re best at solving.

4. Don’t post consistently: You’re sure to grow over time when you post regularly to your social media accounts. Stick to schedule so your followers know they can count on you. Whether that’s three times a week, seven times a week, or more, be consistent. You’ll be able to be consistent by planning for success.

You can’t expect to succeed if you keep missing out on opportunities to win new fans on social media. Remember that success with social media marketing take time and consistent hard work. For any questions you might have about social media marketing for your business, email Josh at josh@jamiascreative.com.

31 blog post ideas for your MMA gym

Getting more people to your mixed martial arts gym can be difficult if you don’t understand how to separate your brand from your competition. You’re working really hard to help empower everyone by helping them learn everything from Muay Thai to wrestling so it’s important that you keep your classes full.

Content marketing is one of the most effective ways to separate your gym from your competition. Your knowledge and experience is valuable. By you sharing what you know, you’re able to add to your gym’s credibility and help people understand how you can help them accomplish their goals. Keep in mind that these content ideas can also be used in the form of videos, infographics, and other forms of content. Here are 31 blog post ideas for your MMA gym:

1. What to expect in your first Brazilian Jiu Jitsu class

2. How to speed up recovery time after wrestling class

3. Avoid these four foods when trying to drop weight

4. Why it’s important to train with a beginner’s mentality

5. Here’s what the top MMA fighters have in common

6. 4 simple tips that will help you get more out of every MMA class

7. Follow these strength and conditioning tips to prevent injury

8. These stretches will help you increase your flexibility

9. What should you wear to your Muay Thai class?

10. Why you should stay hydrated

11. Use these easy tips to improve your striking

12. Here are five bodyweight exercises that will help you improve your wrestling

13. Our favorite boxing combinations for beginners

14. How to clean your sparring gear

15. Here’s how MMA improves your self confidence

16. 4 ways quality sleep helps you be a better fighter

17. Use these 4 tips to improve your grips

18. Boxing vs Muay Thai: What’s the difference?

19. How to improve punching power

20. Pre-workout meal ideas for training

21. Here’s how to deal with joint pain after MMA class

22. How to stay motivated when training for a fight

23. How much time should you commit to grappling and striking?

24. Training burnout is real. Here’s how to avoid it.

25. Why speed and agility matters in a fight

26. Bodyweight workouts or weight lifting?

27. Which is better for self-defense? BJJ or wrestling?

28. The most common questions we receive about MMA training

29. 5 of our favorite ways to condition for competition

30. Why repetition is key in mixed martial arts training

31. How to improve your cardio for MMA

You’ve just read a list of 31 content marketing ideas for your MMA gym! Remember that these topics can be tailored to the platform you’re sharing them on from YouTube to your blog to Instagram. As a gym owner/coach, you can easily talk about each topic because it’s part of who you are and your life. The reality is that focusing on the most common questions you receive will help you provide value to more people. Always focus on helping people solve the problems you’re best at solving.

For any questions you have about content marketing for your business, email Josh at josh@jamiascreative.com!