Getting more people to your mixed martial arts gym can be difficult if you don’t understand how to separate your brand from your competition. You’re working really hard to help empower everyone by helping them learn everything from Muay Thai to wrestling so it’s important that you keep your classes full.
Content marketing is one of the most effective ways to separate your gym from your competition. Your knowledge and experience is valuable. By you sharing what you know, you’re able to add to your gym’s credibility and help people understand how you can help them accomplish their goals. Keep in mind that these content ideas can also be used in the form of videos, infographics, and other forms of content. Here are 31 blog post ideas for your MMA gym:
What to expect in your first Brazilian Jiu Jitsu class
How to speed up recovery time after wrestling class
Avoid these four foods when trying to drop weight
Why it’s important to train with a beginner’s mentality
Here’s what the top MMA fighters have in common
4 simple tips that will help you get more out of every MMA class
Follow these strength and conditioning tips to prevent injury
These stretches will help you increase your flexibility
What should you wear to your Muay Thai class?
Why you should stay hydrated
Use these easy tips to improve your striking
Here are five bodyweight exercises that will help you improve your wrestling
Our favorite boxing combinations for beginners
How to clean your sparring gear
Here’s how MMA improves your self confidence
4 ways quality sleep helps you be a better fighter
Use these 4 tips to improve your grips
Boxing vs Muay Thai: What’s the difference?
How to improve punching power
Pre-workout meal ideas for training
Here’s how to deal with joint pain after MMA class
How to stay motivated when training for a fight
How much time should you commit to grappling and striking?
Training burnout is real. Here’s how to avoid it.
Why speed and agility matters in a fight
Bodyweight workouts or weight lifting?
Which is better for self-defense? BJJ or wrestling?
The most common questions we receive about MMA training
5 of our favorite ways to condition for competition
Why repetition is key in mixed martial arts training
How to improve your cardio for MMA
You’ve just read a list of 31 content marketing ideas for your MMA gym! Remember that these topics can be tailored to the platform you’re sharing them on from YouTube to your blog to Instagram. As a gym owner/coach, you can easily talk about each topic because it’s part of who you are and your life. The reality is that focusing on the most common questions you receive will help you provide value to more people. Always focus on helping people solve the problems you’re best at solving.
For any questions you have about content marketing for your business, email Josh at josh@jamiascreative.com!