Get More Attention with Instagram Marketing

"Money and power follow attention, so whoever can get the most attention is the person who takes the most action and sooner or later will get the most results." - Grant Cardone

If you can’t get anyone’s attention, you can’t increase sales. If you can’t get anyone to stop for a moment, you can’t grow your business.

One way to get more attention is by hustling for more exposure on Instagram. Instagram has more than 800 million active monthly users. More than 60% of adults online use Instagram on a regular basis. A growing number of users are following brands they’re interested in on Instagram.

When you can leverage attention, you receive more opportunities.

Here’s a quick list of ideas to get more attention on Instagram for your business:

• Tag the other accounts that are present in your photos. You can expand your reach on Instagram by showing that you’re tied to other brands and individuals.

• Share tutorial videos featuring your product or service. Give a quick demo on how to use that hatchet you sell or a few pointers on how to ski safely.

• Comment on other posts in your industry every day. Aim for a minimum of 10 comments each time using at least three words.

• Run a giveaway. Giveaways are an effective way to get more people to your profile and to check out what you have to offer.

• Share user generated content. Repost images and videos featuring your brand that your fans have created.

• Post consistently. Give your followers content that’s reliable and true to your brand.

Don’t give up

Putting these ideas to work for you will help you gain more traction and attention on Instagram. And remember, don’t give up! It takes time and consistent effort, but it is worth it.

Do you need more Instagram marketing tips specific to your company? Email Josh at josh@jamiascreative.com!

3 Things to Increase Engagement on Instagram Posts

So you just shared a picture or video on Instagram. You’re probably hoping for some likes and some comments. Even better. You’re wanting new customers and clients. Instead of simply waiting around for people to engage with your post, there are a handful of things you can do to get what you want.

Get more likes, comments, and followers by engaging regularly with other accounts.

1. Respond to comments and direct messages

Staying on top of all comments and direct messages will help you earn greater loyalty with your followers. The sooner you’re able to respond, the better. You will be seen as a responsive, involved brand that truly cares about others. Crafting great responses will always pay off.

2. Like and comment on similar posts before and after you post

Always engage when you’re not posting.

Instagram’s algorithm rewards accounts that are frequently used. By taking time to engage with similar posts before and after each of your posts, you benefit from the algorithm. You can find posts similar to the content you share by looking up similar hashtags.

3. Conduct polls on Instagram Stories to find out which topics your followers are most interested in

📸: later.com

For future posts, use the poll feature on Instagram Stories to ask your followers about what they want see or learn about. This is particularly helpful for service-related businesses such as accounting firms and real estate firms. Asking followers about what they what want to see is also helpful for product-based businesses. Don’t hesitate to ask followers if they prefer to see behind-the-scenes content or more user-generated content.

Do you have any specific questions regarding Instagram engagement? Email Josh at josh@jamiascreative.com!

3 Things You Can Do Right Now to Improve Your Instagram Account

Instagram is a great tool to market your business. One of the good things about Instagram is you get results for investing time and engagement on the app. Here are three things you can do right now to improve your Instagram account:

Pick up your phone and do these three things after reading this blog post.

1. Add your website to your Instagram bio

This sounds like a no brainer but not everyone does this. Check your Instagram bio to be sure that you have you website included. You can avoid missing out on sales, appointments, and any inquiries you could’ve received through your website. Here’s a guide on how to add a link to your Instagram bio.

2. Check in frequently on Instagram even when you’re not posting or sharing anything

Spending even just a few minutes everyday on your Instagram business account will pay off.

The Instagram algorithm rewards accounts that regularly engage with other accounts. Frequency of use is rewarded on the app. Instagram doesn’t send organic traffic to accounts that aren’t active. If you need to, schedule a few minutes every day to like and comment on content that’s similar to yours and/or supports your content. Doing a little more every day on Instagram will you help gain more followers without having to pay for them.

For more on how the Instagram algorithm works, check out this blog post.

3. Respond to all comments and direct messages

Communication is key to success on Instagram.

Stay on top of all comments and direct messages that you receive. Focus on prompt responses that clearly answer questions you receive. Always give a little love back when you receive a compliment in the form of a thank you along with an emoji or two. For negative comments that bash you or your brand for no reason, it may not be a bad idea to delete the comment. Some people don’t care to engage civilly on Instagram and it’s not your responsibility to change them.