3 Things to Increase Engagement on Instagram Posts

So you just shared a picture or video on Instagram. You’re probably hoping for some likes and some comments. Even better. You’re wanting new customers and clients. Instead of simply waiting around for people to engage with your post, there are a handful of things you can do to get what you want.

Get more likes, comments, and followers by engaging regularly with other accounts.

Get more likes, comments, and followers by engaging regularly with other accounts.

1. Respond to comments and direct messages

Staying on top of all comments and direct messages will help you earn greater loyalty with your followers. The sooner you’re able to respond, the better. You will be seen as a responsive, involved brand that truly cares about others. Crafting great responses will always pay off.

2. Like and comment on similar posts before and after you post

Always engage when you’re not posting.

Always engage when you’re not posting.

Instagram’s algorithm rewards accounts that are frequently used. By taking time to engage with similar posts before and after each of your posts, you benefit from the algorithm. You can find posts similar to the content you share by looking up similar hashtags.

3. Conduct polls on Instagram Stories to find out which topics your followers are most interested in

📸: later.com

📸: later.com

For future posts, use the poll feature on Instagram Stories to ask your followers about what they want see or learn about. This is particularly helpful for service-related businesses such as accounting firms and real estate firms. Asking followers about what they what want to see is also helpful for product-based businesses. Don’t hesitate to ask followers if they prefer to see behind-the-scenes content or more user-generated content.

Do you have any specific questions regarding Instagram engagement? Email Josh at josh@jamiascreative.com!