When you’re in the business of providing a productive place for people to work and network, it’s in your best interest to share how you provide value. You can communicate how you help solopreneurs, freelancers, and startups through consistent content marketing. Before we jump into our 31 suggested topics, let’s cover what content marketing is and how it can help your business.
What is content marketing?
Content marketing is proven way to increase sales and build your online presence through content such as videos, blog posts, email newsletters, and workshops. Through content marketing, you can effectively help your target audience know how you help them accomplish their goals.
There are many benefits that come from investing in your own content such as more leads, better search rankings, and greater customer retention. Companies with a content marketing strategy generate 3x more leads than companies that don’t have a strategy. When brands focus on marketing efforts, they are 13x more likely to receive a positive ROI. You’ll also have your content to share on all of your social media channels from Facebook to Twitter.
Now it’s time to go over topics you can use for your content marketing strategy!
31 blog post ideas you can use for your co-working space
4 ways getting a co-working space membership helps you scale your business
How to network with other business owners
5 reasons why people choose co-working spaces over getting their own office
Here’s what you can expect on your first day at our co-working space!
3 startup owners share their favorite productivity tips
Why it’s important to take breaks during your work day
Here are our top amenities at our co-working space
Long-time member, (insert name), shares how he/she grew his business in 2 years
10 ways to improve your creative brainstorming process
Avoid these simple mistakes when meeting new people
How to structure your day to get more done!
If you don’t have these 4 skills, consider outsourcing them
Why you need to make these 5 changes to your weekly schedule for greater productivity
How to not be “that guy” at our co-working space
Meet the startup that scaled from $50k/year to $1M while working in our space
3 ways to brainstorm more effectively
Here’s why (insert name) gave up his/her home office and got a desk at our place
What can you do when you’ve hit a mental block?
Founder stories: (insert name) shares his/her favorite business tips
How to increase the number of referrals you receive each week
Here are the top lunch spots near us for networking!
5 ways to connect with your co-working space community in a meaningful way
How gratitude can help you start your week off with the right mindset
Why startups choose to grow their business with our co-working space
3 ways to incorporate mindfulness in your work day
5 CEOs share their top sales tips
What’s a hybrid work-from-home model and why are companies doing it?
How to quickly break the ice when meeting people for the first time
3 ways to collaborate with other businesses in our co-working space
How to connect to our wifi network and other FAQ
Founder stories: (insert name) shares his/her top networking tips
These topics can be used in various ways and shared to all of your different social accounts such as Twitter and Pinterest. Each post you create should be focused on providing value for your ideal customer/client. Take time to answer the questions you receive on a regular basis and help your target audience visualize what they can expect if they joined your space.
Got questions about starting a content marketing strategy for your business? Fill out the contact form below and we’ll get back to you!