Chances are that you became a nutritionist because you truly want to help people. However, it’s difficult to help others if they don’t know who you are. If no one has heard about you, you can’t acquire new clients. It doesn’t matter if you have the best diet plans or have lost 20 lbs through your own systems. You need to do what's needed to build your brand and increase web traffic.
With content marketing, you can establish yourself as a thought leader and a proven resource. Let’s go over what content marketing is before diving into topics you can use for your business.
What is content marketing?
Content marketing happens when you provide true value for your ideal customer/client in the form of videos, blogs, infographics etc. The value occurs when you help your target audience solve the problems you’re best at solving. After all, it’s tough to be in business if you can’t provide real solutions for people!
Below are 31 topics/ideas you can use for your marketing efforts. Since you know your business the best, feel free to modify any of the topics below to best suit the needs of your clients. These content marketing ideas can be repurposed in different ways depending on your content creation abilities and available resources.
31 content marketing ideas you can use as a nutritionist
How to increase your energy by changing these 3 things in your diet
Keto, Paleo, or Mediterranean? Which diet is right for you?
You need to stop eating these 4 foods if you want to have a more productive day
What are super foods and how can you include them in your diet?
What’s a nutritionist?
5 ways to increase your vitamin and mineral intake through food
Here’s why everyone needs to hydrate properly
Got cramps? Here’s what you can eat and drink to stop them
How to help your toddler eat more fruits and vegetables
Why do people hire nutritionists?
What do low carb diets do to your body?
Meet people in your neighborhood who have lost weight by hiring a nutritionist!
Here’s an easy salad recipe you’ll love making for friends and family
Does your sleep affect your ability to lose weight?
4 weight-loss myths too many people believe
Should you roast or steam vegetables?
Here's what happens when you choose a plant-based diet
You’ll love this fresh berry smoothie recipe
How to reduce the sugar intake in your diet
Should you hire a nutritionist?
Here are 5 foods that’ll boost your immune system
How much weight do you need to lose to be healthy?
What should you be eating if you’re lifting weights?
Get more out of your workouts by making these changes to your diet
Here’s a list of frequently used terms every nutritionist uses
Here are 5 questions you need to ask when looking for your own nutritionist
What are the nutritional benefits of eating seafood?
Is red meat good for you?
How to increase your vitamin and mineral intake in your everyday diet
Here are 4 surprisingly great sources of protein
What can you do to improve your health with just food?
If you’re an experienced nutritionist, you probably could quickly share your thoughts on all 31 of these topics! You’re in business because of your desire to help others. By providing content, you can consistently prove how you provide value for others. This is because you’re providing answers to real problems people are dealing with. The great news is you’re prepared and qualified to help them so take every opportunity to do so.
What are your questions about content marketing for your nutrition business? Fill out the form below and we’ll get back to!